Logo Redesign

In this project, I tasked myself with reimaging the logo my grandfather used in 1905. The original logo started with cuts used to create monograms for invitations. The remaining letters of the main name, "STONE", were then added and then a yellow background circle was added. From there the words "THE" and "PRESS" were added. My father like a little more flash so he changed the yellow to orange. I wanted to add a little more information to the logo as capabilities were expanding. After ruffing out a few designs, I created the current logo. From there I added variations and implementation.